Don’t you agree that writing
an Artist Statement is one of the more
intimidating tasks you’re asked to do?
Wouldn’t you rather spend your last dime on great art supplies
than try to figure out what someone wants to know about your work…
that they can’t already see?
Ah… if it was only as simple as seeing.
If we humans weren’t such complex beings with visual, auditory, kinesthetic, psychic, and linguistic sensibilities (to name just a few), surviving in a culture where over stimulation is the name of the game.
But we are, and you are, and that requires multiple levels of connection with our audience.
When I wrote Writing the Artist Statement: Revealing the True Spirit of Your Work, I took it all on.
As one art educator said to me, ”Goodness, what did you find to say for 142 pages?”
This book gives you:
- The working definition of an artist statement
- Proven writing methods
- What gallery owners really think about artist statements
- The top 7 strategies for presenting your finished statement
- Which fears will stop you cold—in writing, art, or life
- How to capture your organic “self-talk” about your work
- What makes your artist statement shine while others whine
- What helps “seal the deal” with serious collectors
Really, I leave no stone unturned. (Or… if I have, I invite you to let me know.
Could be one or two pebbles I’ve missed — and you’ll have nothing but my gratitude if you point them out.)
I understand that you don’t want to pick through a word jungle to find the gold.
So I’ve made this quick and easy reading with short and snappy chapters. No filler. No fluff.
You have plenty of wide-open, white spaces to soothe your artist’s eye.
And because I understand the importance of developmental sequence, I take you step-by-step through why, how, where, and when you need your statement.
Read An Excerpt:
From Section One: Warming Up
Excerpt from chapter 3: Soul: Not For Sale
Marketing strategies, by their very nature, are designed to be manipulative, while the power of an artist statement lies in the authenticity of its authorship.
When you define an artist statement as a marketing ploy, it effectively undermines the sincerity needed for a convincing, compelling statement.
We humans instinctively know when something is done with care or not. There is a resonance of the cared for that is unmistakable. We may not be able to say exactly why, or what, we are responding to, but when something is done with respect to authenticity and the spirit, respond we do.
How To Order→
From Section Two: Working Out
Excerpt from chapter 13: Reservations/Motivations
Given that so many other people take liberties with words about an artist’s work — the critics, the writers, the viewers — one would think that artists would snap at the chance to stake their claim.
Not so. For many artists, written language is fraught with land mines, and they simply prefer to hang out in the country of the Strictly Visual, or Strictly Musical, or Strictly Performing.
One of the most common responses an artist gives, when asked about an artist statement, is a variation of “My work cannot be reduced to words”, as if words were evil alchemists ready to turn an artist’s creative gold to dust.
One way to work with this resistance is to tackle it head on, with a WRITING EXERCISE.
The key word here is “exercise” — nothing too serious, and something you can throw away for any, or no reason in particular. So, grab your writing pad, your choice of writing implement, and a kitchen timer. It’s time to work out.
How To Order →
From Section Three: Cooling Down
Excerpt from chapter 44: Presentation is Almost Everything
You have written your statement, now it’s time to put it in front of your audience. Here’s where paying attention to detail continues to pay a handsome return.
Remember, every, single presentation detail builds a cumulative aura, a signature of style, which lingers around your work, whether you want it to or not.
Neglecting details, in the hope that their absence will get you off the hook, does not work; for absences, like silences, carry their own message, a message that is much more difficult to influence and direct than the details you tried to avoid.
How To Order →
And don’t let the naysayers fool you. Artist statements get a bad rap because they’re badly written!
And they are badly written because most artists haven’t a clue where to start, or what an artist statement is!
This book is for you if you:
- Need an artist statement, but don’t know where to start
- Like clean, easy-to-read, conversational writing
- Have a playful side to your personality (using your imagination is a big part of this book)
- Enjoy learning a new skill, and growing new, neural dendrites in your brain
- You’re a natural do-it-yourself-er
- Want the satisfaction of going that extra mile on your own
- Are open to expanding your own relationship to your artwork
- Recognize the value of giving your audience more than one way to connect with you
Then… Writing the Artist Statement: Revealing the True Spirit of Your Work gives you just the right amount of hand holding you need without insulting your intelligence.
And best of all, you don’t even have to like to write.
|What You Get||Paperback Edition||eBook Edition|
|52 short chapters|
|142 info-packed pgs|
|Sample artist statements|
|Full color images of artwork|
Writing your artist statement has never been so easy!
Isn’t it your time to shine? How To Order →